Head of Marketing

Eden Scott is delighted to be working with the Scottish SPCA, a Charity founded in 1839 and one that over 90% of the population of Scotland know and value for what they do for domestic, farm and wild animals.

They employ over 300 colleagues and have 900 volunteers who have joined the fight to stop animals suffering. High on passion, endless in energy, committed to ensuring all creatures are treated well at the hands of humans and have animal centres across Scotland, including Inverness, Aberdeenshire, Glasgow and Edinburgh.

The Charity is undergoing an exciting period of renewal and innovation, and is forward-facing, increasingly brave, and fearless in its fight to stop animals suffering.

With close to 45,000 regular supporters they are the largest and leading animal welfare Charity in Scotland and are in the hearts of the public, the ears of politicians and the eyes of the media.

They are now seeking a Head of Marketing to join the team. You will support their fight against animals suffering by ensuring their brand, storytelling and campaigns inspire, excite and motivate the people of Scotland to think and act differently.

You will use your expertise to shape and evolve their brand, building and developing a high-performing team and getting the very best from agency partners. You will work closely with fundraising, communications and operations to turn attention into action, driving fresh thinking and meaningful change.

Key responsibilities of the role: 

1. OWN THE BRAND

You will be responsible for shaping, steering and protecting one of the best known and loved charity brands in Scotland. You will obsess about ensuring the brand is a brilliant platform for taking their Charity purpose to market.

2. CAMPAIGNS AND AGENCIES

Your Marketing Strategy will translate into high-profile, big budget campaigns against agreed strategic aims. You will lead on selecting, managing and bringing the best out of their agency partners.

3. STORY GENERATION

You will foster a culture and a process for shining a light on everyday moments of brilliance and ensuring they are given exposure to the outside world.

4. TEAM AND BUDGET

You will manage and develop your team, and work across teams such as Communication, to ensure paid, earned social, own and user generated messaging is aligned and amplifies each other against agreed budgets and timescales.

5. DIGITAL SERVICES

You will lead on ensuring the Charity’s website and digital channels become the primary way for communication engagement, driving data capture and ongoing permission-based marketing.

6. WIDER IMPACT

You will help drive a customer-centric mindset, supported by effective marketing materials, to everything they do including how they maximise animal adoptions world for an animal to call home.

Key skills and experience required: 

You will be an experienced marketing professional, most likely already been a Head of Function, preferably have demonstrable charity experience.

You will have experience of writing a strategy, agency briefs, developing design and production processes and making everything clear and simple for colleagues.

You will be able to demonstrate how you develop audience frameworks and can align compelling content and campaigns to these defined target markets.

You Dunfermline based. Hybrid working

This role offers an excellent competitive salary within the range of £54,017 - £60,168 depending on experience.

Eden Scott is dealing exclusively with the Scottish SPCA on this vacancy so to be considered for this exciting opportunity with a truly unique and best in class employer, please submit your CV online or to sally.rae@edenscott.com 

To request a Recruitment Pack: sally.rae@edenscott.com

Closing date for applications: 12 noon, Friday 8th May 2026

First stage interviews: Thursday 14th May 2026