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VP of Marketing Effectiveness

  • Data Analytics
  • Newcastle
  • Permanent
  • £100,000 +
  • About the role


    VP of Marketing Effectiveness


    £140,000 - £190,000


    MBN’s client, a global software enterprise are seeking a VP of Marketing Effectiveness to join their UK team.


    The successful candidate will play a significant role in a brand relaunch, as the organisation pivots from a product driven approach to a customer centric business.


    As VP of Marketing Effectiveness, you will be working directly with the global CMO to push marketing investment & effectiveness across the business.


    Experience required:


    • Track record of defining business strategy around marketing effectiveness & championing your own strategic version
    • Experience building tactical plans for your business strategy by focusing on customer data & liaising with external partners to drive marketing effectiveness
    • Background of leading & shaping large teams to help shape the wider marketing effectiveness strategy
    • Experience gaining short term wins to influence c-suite stakeholders through different marketing initiatives.
    • Direct experience establishing the status quo through your successes & taking control of future business strategy
    • Proven background of delivering success in different business sectors including consultancies, agencies and client-side organisations




    If the role looks of interest and you’d like to find out more, apply ASAP with a copy of your CV!